Challenge
The challenge was to create distinctive product features and an intuitive, user-friendly user interface.
Research & Insights
Washing machines are indispensable home appliances, and after decades of development, they have evolved into various styles and forms. We conducted extensive research and explored the product comprehensively: how to integrate the operation interface with product design characteristics.
Solution
The product adopts a pure flat-panel design. Curved design elements on the transparent glass window’s handle area break the monotony of straight lines, increasing operational surface area. The operation interface continues the curved design language, with the display area using the same arched shape. This creates consistent product features and enhances recognizability.
Outcomes & Impact
The combination of straight lines and curves adds intricate details to the product. The interplay of curves enhances the product’s distinctiveness and memorability.
